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| Advertorial |
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| The Royal Life Saving Society UK (RLSS UK), the Swimming Teachers Association (STA), and
Swim England have teamed up to sponsor an aquatic theatre at Elevate 2024. More>> |
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| New to the market are Physical’s RBX Rubber Dumbbells. More>> |
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| Keiser has released a new line of resistance equipment designed to give real-time feedback
and data analytics. More>> |
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| Myzone has announced the launch of MZ-Open, an access function that enables Myzone gym users
to experience all the benefits of Myzone’s world-renowned heart rate training biome through
their pre-owned Apple or Android smartwatch. More>> |
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Emperor Ice Baths makes global debut
Tapping into the growing interest in cold water immersion, Emperor Ice Baths has created
what founder Daniel Watson calls "the most bespoke [portable] ice bath on the market". More>> |
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| Fitness and recovery brands Hyperice and Escape Fitness have teamed up to create dedicated
recovery stations for spas, gyms and high-performance sport-specific training facilities. More>> |
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Speedflex (UK & Ireland) Limited
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| Speedflex is the most inclusive workout in the world. Speedflex are pioneers of the revolutionary ‘HIIT Without the Hurt’ training method, meaning no joint pressure or pain during the workout, and no DOMS after it. |
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Speedflex offers safe and effective, high intensity but low impact HIIT training in a variety of formats. From connected fitness on the gym floor to full studio solutions, Speedflex has a concept to suit every facility. With instant personalised resistance, the workout is suitable for every user from beginners, to elite athletes to older adults. It’s HIIT training like you’ve never experienced before, it’s HIIT, Without The Hurt.
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